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BBC One Peter Crouch promo issues

Posted on 30th May 2020 by The Voice
Last updated on 23rd March 2021 Filed under Opinion

Today saw the launch of the full-version promotion for one of BBC One’s highest profile shows in recent weeks: Peter Crouch: Save Our Summer. Hopefully the comedy in the show will be better than the trail suggests.

Anyhow, on to matters of presentation. So, no great surprise that the endboard features the type of lack of attention to branding elements that we’ve come to expect from BBC One lately: the programme title in BBC Reith (not the standard for BBC One trails), whilst the programme transmission day/time is in the standard BBC One font.

VIDEO: BBC One promotion: Peter Crouch: Save Our Summer TX DATE: 30th May 2020. COPYRIGHT: BBC.

However, something else caught our attention earlier today. A version of this trail also appeared on social media. Below, a copy from BBC Creative’s Twitter feed. Notice anything different about the opening sequence?

VIDEO: BBC One promotion: Peter Crouch: Save Our Summer (social media version). TX DATE: 30th May 2020. COPYRIGHT: BBC.

That’s right – the camera work would seem to indicate that an earthquake was in progress. Presumably this was an earlier take, and a change was requested for the final transmission version.

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FEATURE IMAGE:

PICTURED: BBC One promotion: Peter Crouch: Save Our Summer. COPYRIGHT: BBC.

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Tags: BBC, BBC One, On-Screen Presentation, Peter Crouch: Save Our Summer, Promotional Trails

Dates for the Diary

30th January: BBC Reporting Scotland moves to a temporary set. The programme will move back to a refurbished Studio C in the summer.

30th/31st January: BBC One East HD and BBC One East Midlands HD launch on satellite.

6th/7th February: BBC One West Midlands HD, BBC One East Yorkshire/Lincolnshire HD and BBC Alba HD launch on satellite. BBC One/Two Wales SD services close on satellite.

13th/14th February: BBC One West HD, BBC One South West HD, BBC One Channel Islands HD, BBC One London HD and BBC RB1 HD launch on satellite.

20th/21st February: BBC One North East and Cumbria HD, BBC One North West HD, BBC One Yorkshire HD and BBC Parliament HD launch on satellite. BBC One Scotland SD and BBC Scotland SD services close on satellite.

22nd/23rd February: BBC One South East HD launches on satellite.

February 2023: new set for BBC Midlands Today goes live.

13th February 2023: Sky Kids launches.

Q1 2023: BBC Chameleon branding introduced on air for BBC Weather, CBBC and CBeebies.

April 2023: BBC News Channel and BBC World News merge.

November/December 2023: World Radiocommunications Conference (WRC-23).

Q1 2024: SD versions of BBC channels close on satellite.

2024: BBC Four and CBBC go online-only.

2024: BBC Radio 4 Extra goes online-only.

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