Misjudged BBC One branding risks corporate damage
BBC One is the BBC’s single most important service. This may seem like a statement of the obvious …
Stay of execution for Oneness idents?
The refresh of BBC One’s on and off-air identity – due to take place on 20th October …
Freedom Day heralds the partial return of Martin Parr’s Oneness idents on BBC One
19th July is Freedom Day in England. From then legal restrictions to combat Covid are replaced by …
Children in Need trail elements incorporated into BBC One OSP
A new Oneness sting featuring an edit from the Goodbye Rainclouds cartoon spot for Children in Need …
Bread making ident for BBC One
Revised update: 2nd November 2020. BBC One has unveiled a new “bread making” Oneness …
Questionable editing of new BBC One ident
The latest addition to the Oneness ident set debuted on Saturday evening. However, the edit has room …
Time to ditch Oneness?
With the BBC currently going to great lengths to relay, reinforce and implement the …
BBC One NI airs Oneness-less ident
Bit of a rarity from BBC One Northern Ireland at lunchtime: a Oneness-less ident. Looks like …
The dullness of BBC Oneness
A new look was introduced to BBC One just before 1am on Sunday 1st January 2017. Other than those …