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BBC unveils official trail for the Winter Olympics

Posted on 22nd January 2022 by The Clean Feed Team
Last updated on 23rd January 2022 Filed under News

The official BBC trail for the Winter Olympics was aired for the first time this evening on BBC TV. The 40-second promo premiered in the 7.45pm junction on BBC One.

A large stop-motion ice cube features prominently in the sequence, which was produced by BBC Creative, in collaboration with Blink Productions, Gas Music and Glassworks.

VIDEO: the official BBC promotion for the Winter Olympics 2022. TX DATE: 22nd January 2022. COPYRIGHT: BBC.

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PICTURED: BBC Sport promotion: Winter Olympics. COPYRIGHT: x.

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Tags: BBC, BBC Creative, BBC One, BBC Sport, Blink Productions, Gas Music, Glassworks, Olympics, Promotional Trails

Dates for the Diary

November/December 2023: World Radiocommunications Conference (WRC-23).

Q1 2024: SD versions of BBC channels close on satellite.

2024: BBC Four and CBBC go online-only.

2024: BBC Radio 4 Extra goes online-only.

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