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Opinion

BBC Radio branding in need of a tidy-up

31st May 2020 in Opinion By The Voice

Back in 1997, the BBC realised that it was responsible for hundreds of very different looking logos, …

Read MoreBBC Radio branding in need of a tidy-up

BBC One Peter Crouch promo issues

30th May 2020 in Opinion By The Voice

Today saw the launch of the full-version promotion for one of BBC One’s highest profile shows …

Read MoreBBC One Peter Crouch promo issues

Current BBC News branding comes of age

17th May 2020 in Opinion By Andrew Nairn

The current BBC News package is a direct evolution of the new look introduced in May 1999. Titles …

Read MoreCurrent BBC News branding comes of age
PICTURED: UTV break bumper.

A minor tweak with significant meaning for UTV?

9th May 2020 in Opinion By Andrew Nairn

A good detective spots little details – details which may seem insignificant but which can …

Read MoreA minor tweak with significant meaning for UTV?

Can individual programmes affect the power of a brand?

6th May 2020 in Opinion By Andrew Nairn

Last year ITV took swift action following the death of a contributor on The Jeremy Kyle Show. They …

Read MoreCan individual programmes affect the power of a brand?

NI kids’ art featured in ITV idents

25th April 2020 in Opinion By Andrew Nairn

UTV’s adoption of ITV branding is, of course, temporary. It is a response to the coronavirus …

Read MoreNI kids’ art featured in ITV idents

Could some Covid-related broadcasting changes become permanent?

17th April 2020 in Opinion By Andrew Nairn

When do stealth changes made during an emergency become permanent? There are quite a few examples of …

Read MoreCould some Covid-related broadcasting changes become permanent?

When will TV get back to normal?

13th April 2020 in Opinion By Andrew Nairn

It’s a question many will be wondering just now and one which is impossible to answer.

Read MoreWhen will TV get back to normal?
PICTURED: UTV break bumper.

ITV for network output – UTV for local output: there is a logic to it

5th April 2020 in Opinion By Andrew Nairn

Since Thursday UTV has carried ITV branding as a temporary measure brought about by the coronavirus …

Read MoreITV for network output – UTV for local output: there is a logic to it

When major events impact broadcasting

3rd April 2020 in Opinion By Andrew Nairn

There have not been many occasions when extraordinary events or national crises have had a …

Read MoreWhen major events impact broadcasting
PICTURED: UTV ident.

UTV on-air branding suspended

1st April 2020 in Opinion By Andrew Nairn

The terrible impact of the coronavirus crisis continues to affect TV badly. A number of significant …

Read MoreUTV on-air branding suspended

Later Newsnight start worth considering for the longer-term?

29th March 2020 in Opinion By Andrew Nairn

Two significant changes to BBC News output happen on Monday. Because of the impact of coronavirus, …

Read MoreLater Newsnight start worth considering for the longer-term?
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